Visual Identity
BitGo needed a new visual design system to replace their outdated icons and images. They wanted something real and grounded. We used their existing grid to create an interlocking design system that connected color, images and icons to create action.
Grid System
We used BitGo's grid to create a system for organizing information, icons and photography
Icon Design
To enhance the design system and simplify look, we created a custom set of icons for BitGo
The Result
The result is a design system that incorporates the grid, icons and adds warmth and personality with imagery featuring people.
The previous icon system was tedious, relying on pre-existing icons to communicate complex concepts.
